Global Off-Road Motorcycle Market Accelerates Towards $15.5 Billion by 2030

The global off-road motorcycle market is poised for significant growth, projected to reach USD 15.5 billion by 2030, up from USD 9.97 billion in 2023, registering a CAGR of 6.5% during the forecast period of 2024–2030 . This surge is driven by increasing demand for recreational and adventure sports vehicles, as well as rising interest in off-road motorcycling activities.​

Key players in the market include Harley-Davidson, Inc., Yamaha Motor Co., Ltd., Ducati Motor Holding S.p.A., Honda Motor Co., Ltd., Kawasaki Heavy Industries, Ltd., BMW AG, Suzuki Motor Corp., Hero MotoCorp Ltd., Bajaj Auto Ltd., and TVS Motor Company .​

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Competitive Landscape and Regional Demand

The off-road motorcycle market is highly competitive, with major players focusing on product innovation and strategic partnerships to strengthen their market positions. The Asia Pacific region holds a significant market share, accounting for over 62% of the global revenue in 2023 . This dominance is attributed to the rising popularity of off-road motorcycling in countries like India, China, and Indonesia.​

Regional Insights

Growth and Trends in the United States

In the United States, the off-road motorcycle market is experiencing steady growth, driven by increasing participation in recreational activities and motorsports. Manufacturers are focusing on launching new models with advanced features to cater to the evolving consumer preferences.​

Opportunities and Consolidation in Asia Pacific

Asia Pacific presents significant opportunities for market players, with the region accounting for a substantial share of the global market. The growing interest in adventure tourism and the availability of diverse terrains are contributing to the increased demand for off-road motorcycles. Additionally, strategic partnerships and mergers are aiding in market consolidation.

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Trends and Updation in the Middle East and Africa

The Middle East and Africa region is witnessing a rise in off-road motorcycling activities, particularly in countries like the UAE and South Africa. The popularity of desert tourism and motorsports events is fueling the demand for off-road motorcycles. Manufacturers are introducing models tailored to the specific needs of consumers in this region.​

Growth and Developments in Europe

Europe's off-road motorcycle market is characterized by a strong presence of established manufacturers and a growing interest in off-road sports. Recent developments include the acquisition of GOES by CFMOTO in January 2024, aimed at expanding CFMOTO’s presence in the European market while maintaining GOES as a distinct brand

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Market Segmentation: In-Depth Analysis:

by Application

Recreational
Defence

The off-road motorcycle market is divided into three segments based on application: less than 500cc, 500cc to 1000cc, and more than 1000cc. Over the course of the projected period, less than 500cc is anticipated to dominate the market. A motorcycle's engine capacity is crucial since it directly affects how much power it can generate. A motorcycle's engine capacity is expressed in cubic capacity. The "cc," or cubic capacity, of a vehicle usually ranges from 50cc to 1500cc. Additionally, it is believed that a two-wheeler's power increases with the size of its chamber. Just as the engine capacity of a four-wheeler vehicle is measured in liters, so too is the capacity of a bike.

by Type

Dirt Bikes
Adventure Bikes
Trial Bikes
Enduro Bikes
Kids Motorbikes
Others

Motocross, Enduro, Trail, and Track Racing bikes are the several types of off-road motorcycles that make up the market. In 2023, motorbikes used for track racing had the most market share. Superbike racing is a form of motorcycle road racing that uses modified production motorcycles, much like touring cars. Four-stroke engines with displacements of between 750 and 1000 cc for four-cylinder models and between 800 and 1200 cc for twin-cylinder versions are required for superbike racing.

by Engine Capacity

Less Than 500 cc
500 cc to 1000 cc
More Than 1000 cc

by Price Range

Low to Mid
High

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Market Key Players : In-Depth Analysis:

1. Bayerische Motoren Werke AG (Germany)
2. Triumph Motorcycles Ltd (UK)
3. Sherco (France)
4. GasGas (Spain)
5. Rieju (Spain)
6. TM RACING SPA (Italy)
7. Aprilia (Italy)
8. Benelli (Italy)
9. Ducati Motor Holding S.p.A. (Italy)
10. Beta Motorcycles (Italy)

Note:

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